Dark Matter Fishaholic Finback Shad are going to become your favorite soft plastic bait! These shads were designed by Rich "Fishaholic" Janitschek who is one of the top anglers in the country. Rich grew up fishing a wide variety of shads and this design combines many of the features that gave him the best results. He added a few new things as well. They feature a slim profile with a unique fin on the back that will help prevent an accumulation of weeds that can end up on the hook. The Finback Shad has a tight side to side erratic wobble that's important when fishing a bait that has to send off vibration and have a flashy action to it. The paddletail is a diverse design that can be fished in multiple scenarios. It works great during the day and at night and will attract hungry fish. It easily mimics peanut bunker, herring, smelt and other medium size baitfish that a wide variety of species prey on.